Websites and software that create $50 web sites only in 10 minutes now swarm on the web and more and more people are opting for these cost-effective solutions to promote their company or brand on the network.
This is due to a culture of the web that is absolutely wrong because you do not know the true potential of this tool, and not just talking about the merchant who has the shop downstairs, but the same goes for large companies, public administrations , politicians etc..
That’s why you have to make people understand that a website is a page designed with Front page in 5 minutes containing summarizes data. A website is much more, as well as representing the company’s image brings many other advantages.
Ok why should I opt for a professional website and pay more when with $50 could have a site with many beautiful animated gif, a written “welcome to my site” flashing yellow text on a green background?
Here, we list some of the many benefits that a professional website brings to your brand,
1. The first impression is the last impression
The first impression is decisive on the web, and that’s why a site with a professional design certainly leaves a better impression to the visitor and is much longer in my mind than a site created in a few hours by a neighbor. In addition, a well-designed website gives a sense of safety and professionalism to the navigator that also associate these features to your company or your product.
2. Cross Browser Compatibility
A professional web has the task of ensuring that your website is clearly visible on all browsers and on all devices in order to give the opportunity for all users to view the site, even to those that use next-generation devices (see cell phones, laptops, consoles etc..) or older generation (see IE6 and earlier) to access
3. Accessibility, usability and W3C standards
A website created by a true professional meets all the standards of the W3C and above all respect the rules for accessibility ‘and USABILITY’. Making a site accessible means, allow anyone may access the contents, to those who have mental disabilities or mobility, regardless of operating system, navigation tools, and the settings of your browser.
Making a site usable means, allow users to achieve specified goals with effectiveness, efficiency and satisfaction in a specified context of use. This is to allow users to navigate the site in a simple and clear and easy to find what interests them, reducing the exit points caused by the lack of guidance.
4. Visitors stay + + + + influence = Earnings
If your design is nice and impact, as well as giving a good impression, attracts visitors and increases the time spent. Furthermore, the use of certain combinations of colors can be an excellent psychological lever for visitors and influence the choices. So if the site offers a service or the sale of products (ecommerce), an attractive design and the use of colors that can influence the choices are definitely increase revenue.
5. Shorter maintenance and upgrade
Who creates professional websites, makes possible to dramatically reduce maintenance time of a site by performing all tests and all compatibility tests before and after publication. Also always try to offer their customers more possible tools to enable you to make changes easily, allowing them to focus on more important things like traffic, sales and increased visibility.
6. Comments in galleries
One of the advantages of having an eye-catching design is that the same can be taken as inspiration and be added to galleries in order to reach an audience that otherwise would never have known of its existence. This brings the added traffic then potential customers, it also gives value to your business and your reputation that will have on the network.
7. Better positioning on search engines
Some people do not believe it, but the benefits of a professional web design, also affect the placement. To begin with, a professional web designer garantiisce long as the markup is clean and easy to read for the search engine spiders. As mentioned earlier an attractive design increases the chances of being included in the galleries and designer marker positively impressed because the site, this will increase your backlinks and PageRank. Moreover, in a professional website using texts thematic titles very well kept and different for each page, and you work a lot on the relevance of the site. All these factors make it possible to have a better ranking on search engines.
8. Using the potential of the web
This in my opinion the most important point. A professional website is created by experts that are updated daily on new services and tools provided by the web. He who makes the web a trade will always find the solution most appropriate for you, depending on the category it belongs to the company, its target audience, budget etc.
Relying on an expert means to fully exploit the potential of the web so that you can consider internet as a means to expand your earnings.
These are in my opinion are among the reasons why you have to choose a professional web site, rather than a site made so amateur, who besides being useless ruin your reputation.
And you guys know any other advantages? Reply them in the comments below we’ll add them to the list.